Razer will honor some orders placed using an unauthorized 90% discount code with its UK Razerzone online store, CEO Min-Liang Tan announced on Facebook today.
Razer, manufacturer of gaming accessories and peripherals, received ‘thousands of orders’ earlier this week using a 90% discount coupon code which had been accidentally left in the shopping cart system while being tested by a third party.
“While we have the option of cancelling the orders legally, we’ve always had a customer comes first policy at Razer and in respect of this incident, we have decided to honor the orders that were placed using the unauthorized code by Razer fans buying single products for their own use,” Tan mentioned in a status update on his personal Facebook fan page.
Tan went on to mention that Razer will suffer losses as a result of this mistake which will “really hurt us as we’re still a small company – that much said, we want to do right by the community” and it will take weeks to months to fulfill all of the orders.
Razer’s brave and customer-oriented decision, which is rarely seen in the business world these days, has led to positive reaction among its customers. Some users have even responded to Tan’s Facebook post that they will cancel their orders due to Razer’s honesty in admitting a mistake on their part and then honoring the coupon code, instead of cancelling orders.